Seemeilen terms of participation

Seemeilen ("sea miles") is BoatBay's free loyalty programme. These terms explain how you collect Seemeilen, what you can redeem them for and what else applies.

1. Provider and scope

The provider is BoatBay – Maximilian-Morten Jacobsen, Eckenerstr. 3, 24939 Flensburg, Germany, e-mail: service@boatbay.eu. These terms apply in addition to our Terms & Conditions, which continue to govern the orders themselves.

2. Participation

Anyone aged 18 or over with a customer account at boatbay.eu can take part. Participation starts automatically when you open your customer account and is free of charge. Guest orders do not take part.

Only one customer account per person is allowed. Accounts with false or third-party details, or several accounts of the same person, are not permitted.

3. Collecting Seemeilen

You receive one Seemeile for every full 3 cents of goods value (example: an order with goods worth €20.90 = 696 Seemeilen). What counts is the gross value of the goods after discounts, vouchers and redeemed Seemeilen. Shipping costs and other surcharges do not count.

Seemeilen are credited to your account once we have received payment for the order. Orders placed before you opened your customer account, or as a guest, are not credited retroactively.

If an order is cancelled, withdrawn from or returned in whole or in part, we deduct the Seemeilen credited for it in full or proportionally. Your balance may become negative as a result; it is then offset against future credits.

From time to time we may credit additional Seemeilen, for example during promotions. If special conditions apply, we will tell you beforehand.

4. Redeeming Seemeilen

You can redeem Seemeilen in the cart for one of these rewards:

• Free shipping: 28,411 Seemeilen (once around the world) – the order ships without shipping costs.
• €5 off: 16,667 Seemeilen – €5.00 off the goods value of the order, at most up to the goods value.

You can redeem one reward per order. The Seemeilen are deducted from your account when you place the order. Rewards cannot be applied retroactively to orders already placed.

If an order for which you redeemed Seemeilen is cancelled or withdrawn from in full, we credit the redeemed Seemeilen back. In case of a partial return, the discount is spread proportionally over the items of the order and we refund the correspondingly reduced price; the Seemeilen are not credited back in this case.

5. No cash payout, no transfer

Seemeilen are not a means of payment and have no cash value that can be paid out. Cash payout, conversion into vouchers and transfer to other customer accounts or persons are excluded. Seemeilen cannot be sold, inherited or pledged.

6. Validity

Your Seemeilen remain valid as long as your customer account exists and the programme runs. If you delete your customer account or your participation ends, all Seemeilen lapse without compensation.

7. End of participation

You can end your participation at any time by e-mailing service@boatbay.eu or by having your customer account deleted. It is best to redeem your Seemeilen first.

We may end the programme as a whole, or your participation, with two months' notice in text form. Until the end of the notice period you can redeem your Seemeilen as usual.

In case of abuse – for example multiple accounts, false details, manipulation or systematic returns made only to collect Seemeilen – we may suspend or end your participation with immediate effect and deduct Seemeilen obtained unlawfully.

8. Changes

We may make changes that are solely to your advantage (for example new rewards or more Seemeilen per purchase) at any time.

We will notify you of other changes, such as to the number of Seemeilen per purchase or per reward, in text form at least 30 days before they take effect. You may object within this period and end your participation. Until the change takes effect you can redeem your Seemeilen under the previous terms. The notification will point out the deadline and the consequences of not objecting.

9. Data protection

For Seemeilen we process data that already belongs to your customer account and your orders (orders, amounts, payment and cancellation status) and keep your Seemeilen history based on it. The legal basis is running the programme (Art. 6(1)(b) GDPR). We do not pass this data on. The history is deleted together with your customer account. More in our Privacy Policy.

10. Miscellaneous

German law applies. If you are a consumer habitually resident in another EU member state, the mandatory consumer protection provisions of that state remain applicable. We are neither obliged nor willing to participate in dispute resolution proceedings before a consumer arbitration board.

Last updated: 23 October 2026